Orientation Marketing Celebrates Third Year in Operation

Chester-based science marketing agency turns three-years old and launches new website.

Serving clients in the pharmaceutical and life sciences sector, and set up by co-founders Chris Lawson and Gareth Pickering, the agency has turned three years old.

The agency helps clients promote their service offering, via targeted media and inbound marketing, within the global contract manufacturing, development and research field.

2018 saw the company open a new office in Montpellier, as well as employ two new full-time staff in the UK office to support growing demands.

Chris Lawson, Co-Founder and Director at Orientation Marketing, said: “It’s great to experience this growth and is a testament to the good work we are doing for our clients – some of which are based as far as Australia – here in Chester.”

“Satisfying our clients’ needs has always been the priority for the agency, and with our new team members, we are in a stronger position than ever to take this to the next level.”

To celebrate this milestone, the agency has redesigned its website which better communicates the agency’s full service offering to site visitors. The new website showcases a new look and feel, with content presented in a clear and concise manner, with a minimal design.

Gareth Pickering, also Co-Founder and Director said: “We’ve come a long way in three years and this marks a very exciting time for Orientation Marketing as we look to broaden our specialist service offering for the clients that we work with around the world.”

The agency work with a number of contract development, manufacturing and research organisations across the technical and scientific industries. Some of those clients are Roquette, Schott, Sabinsa and Catalent.

Chris Halling, Director of Global Communications & Marketing at Catalent, said: “We’ve come to rely on Orientation Marketing’s deep market and technical knowledge, and as Catalent has grown we have come to trust them to quickly grasp the challenges of communicating to a new segment of the market including adjacencies, new territories, or when we have a new product or service to talk about.”

“Orientation Marketing take a ‘channel-neutral’ approach to any marketing communications challenge, and in the ever-changing world of business-to-business communications they’ve been a reliable partner in our success.”